BASED IN Dallas, Tejas
Available Worldwide
Creative Director + Gen AI Content Lead
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//carlos zuniga
experience
//carlos zuniga
experience
I fuse creative instinct with generative AI to reinvent workflows, double output, and slash costs, while keeping the work world-class.
Creative Director & Generative-AI Content Lead, trusted by Google, OnePlus, BenQ, Williams Racing, Amazon Games & others to launch campaigns, products and experiences that move markets.
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02
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Brand Strategy & Positioning
I help companies define who they are, who they’re for, and why it matters.
Creative Direction & Campaigns
From product launches to platform rollouts, I lead cross-functional teams to create ideas that break through, resonate emotionally, and drive business growth.
Team Leadership & Scale
I build and mentor high-performing creative teams, internal, external, hybrid, and implement systems that elevate quality, efficiency, and creative ambition.
Brand Strategy & Positioning
I help companies define who they are, who they’re for, and why it matters.
Creative Direction & Campaigns
From product launches to platform rollouts, I lead cross-functional teams to create ideas that break through, resonate emotionally, and drive business growth.
Team Leadership & Scale
I build and mentor high-performing creative teams, internal, external, hybrid, and implement systems that elevate quality, efficiency, and creative ambition.
Brand Strategy & Positioning
I help companies define who they are, who they’re for, and why it matters.
Creative Direction & Campaigns
From product launches to platform rollouts, I lead cross-functional teams to create ideas that break through, resonate emotionally, and drive business growth.
Team Leadership & Scale
I build and mentor high-performing creative teams, internal, external, hybrid, and implement systems that elevate quality, efficiency, and creative ambition.
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//Portfolio
2005 - 2025
//Portfolio
2005 - 2025
WORK
I craft brand experiences that blend strategy, storytelling, and design to move people and grow businesses.
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//Who Am I
EST 1981
//Who Am I
EST 1981
Get to know me
@c.lo.stilo
Get to know me
@c.lo.stilo
I'm a purpose-driven creative director, storyteller, and father who leads with heart, builds with strategy, and believes great work starts with understanding people.
I'm a natural builder, and someone who believes creativity is most powerful when it’s used in service of others. Whether I’m leading a team, advising a founder, or rolling up my sleeves to direct a campaign, I bring passion, humility, and a relentless commitment to excellence.
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//What they're saying
EST 1981
//What they're saying
EST 1981
“We expected great creative; we didn’t expect Carlos to rebuild our workflow. By pairing Runway and Midjourney with his art-direction chops, he doubled our asset output in eight weeks without adding headcount.”
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//Stats
Fun Facts
//Stats
Fun Facts
Awards
Awards
Awards
years in leadership
years in leadership
years in leadership
Content Production Exerience
Content Production Exerience
Content Production Exerience
Campaign-Driven Revenue
Campaign-Driven Revenue
Campaign-Driven Revenue
Campaign-Driven Revenue
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//Experience
2013 - Present
//Experience
2013 - Present
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//Awards
Recognition
//Awards
Recognition
AWARDS
OnePlus Star Award 2021
Employee Award
2021
An annual award presented to a single employee who exemplifies outstanding performance through exceptional results, a positive and collaborative mindset, and a proven ability to drive the business forward.
OnePlus Star Award 2021
Employee Award
2021
An annual award presented to a single employee who exemplifies outstanding performance through exceptional results, a positive and collaborative mindset, and a proven ability to drive the business forward.
OnePlus Star Award 2021
Employee Award
2021
An annual award presented to a single employee who exemplifies outstanding performance through exceptional results, a positive and collaborative mindset, and a proven ability to drive the business forward.
AdWeek Experiental Marketing Award 2021
Experiential Award
2021
An award presented by AdWeek in 2021 recognizing the best experiential marketing campaign of the year.
AdWeek Experiental Marketing Award 2021
Experiential Award
2021
An award presented by AdWeek in 2021 recognizing the best experiential marketing campaign of the year.
AdWeek Experiental Marketing Award 2021
Experiential Award
2021
An award presented by AdWeek in 2021 recognizing the best experiential marketing campaign of the year.
AAF Silver Addy
Addy Award
2021
An advertising award recognizing the OnePlus Sonic ad for its exceptional creativity, strong performance, and impressive results—ultimately earning a place in Google's official case studies.
AAF Silver Addy
Addy Award
2021
An advertising award recognizing the OnePlus Sonic ad for its exceptional creativity, strong performance, and impressive results—ultimately earning a place in Google's official case studies.
AAF Silver Addy
Addy Award
2021
An advertising award recognizing the OnePlus Sonic ad for its exceptional creativity, strong performance, and impressive results—ultimately earning a place in Google's official case studies.
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//What I Bring
Impact
//What I Bring
Impact
what I bring
BIG-PICTURE THINKING
challenge accepted
impact
I'm not afraid of throwing big ideas out there as long as they're tactical and executable. Big picture doesn't always mean expensive. I like to think in terms of impact.
BIG-PICTURE THINKING
challenge accepted
impact
I'm not afraid of throwing big ideas out there as long as they're tactical and executable. Big picture doesn't always mean expensive. I like to think in terms of impact.
BIG-PICTURE THINKING
challenge accepted
impact
I'm not afraid of throwing big ideas out there as long as they're tactical and executable. Big picture doesn't always mean expensive. I like to think in terms of impact.
DTC, Fashion, SaaS, Tech, Gaming Experience
Across various industries
Diverse
I've worked with fashion brands, consumer electronics, gaming teams, accessories, and software.
DTC, Fashion, SaaS, Tech, Gaming Experience
Across various industries
Diverse
I've worked with fashion brands, consumer electronics, gaming teams, accessories, and software.
DTC, Fashion, SaaS, Tech, Gaming Experience
Across various industries
Diverse
I've worked with fashion brands, consumer electronics, gaming teams, accessories, and software.
Global Brand Management
U.S., Mexico, Brasil, China, Vietnam
GLOBAL
I've built, managed, and scaled creative teams - copywriters, social media managers, video editors, directors, designers, and have vetted some of the world's best creative agencies.
Global Brand Management
U.S., Mexico, Brasil, China, Vietnam
GLOBAL
I've built, managed, and scaled creative teams - copywriters, social media managers, video editors, directors, designers, and have vetted some of the world's best creative agencies.
Global Brand Management
U.S., Mexico, Brasil, China, Vietnam
GLOBAL
I've built, managed, and scaled creative teams - copywriters, social media managers, video editors, directors, designers, and have vetted some of the world's best creative agencies.
Budget Oversight
$2-$5M
2-5
I've managed creative budgets for integrated marketing campaigns, including commercials, social media initiatives, photoshoots, and brand pop-up events.
Budget Oversight
$2M-$5M
2-5
I've managed creative budgets for integrated marketing campaigns, including commercials, social media initiatives, photoshoots, and brand pop-up events.
Budget Oversight
$2-$5M
2-5
I've managed creative budgets for integrated marketing campaigns, including commercials, social media initiatives, photoshoots, and brand pop-up events.
Budget Oversight
$2-$5M
2-5
I've managed creative budgets for integrated marketing campaigns, including commercials, social media initiatives, photoshoots, and brand pop-up events.
Let'S WORK
TOGETHER
BASED IN Dallas, texas
Se habla un poco de español.
Let'S WORK
TOGETHER
BASED IN Dallas, texas
Se habla un poco de español.
Let'S WORK
TOGETHER
Let'S WORK
TOGETHER
BASED IN Dallas, texas
Se habla un poco de español.